-ROLE
Design
Art Direction
UX
Front-end Direction

-YEAR
2017

-TYPE OF PROJECT
Educational Tool (Responsive Website)

-ROLE
Design
Art Direction
UX
Front-end Direction

-YEAR
2017

-TYPE OF PROJECT
Educational Tool (Responsive Website)

Our strategy

Keeping in mind that a tablet will be the most commonly used device, we took an approach of building responsive website highlighting product lines and brand video assets as the key driver for education. We did research on Learning Experience Design specifically, and following items are some of the suggested best practices we incorporated in our tool:

• Clearly defined learning objectives: We sent out a welcome email to the sales team to communicate the goal and purpose of this tool.
  
  
• Incorporate educational games and simulations: To keep users engaged, we incorporated quizzes at the end of each course, as well as interactive content tiles and components.
  
  
• People learn better when they perceive social presence:  By teaming up with the adidas Golf team, we were able to provide instructional video with organization leaderships throughout the course.
  
  
• Summarize the content and bridge to the next activity: Before each course’s quiz starts, we provided a Key Takeaway page to help users recap what they have just learned.

Our strategy

Keeping in mind that a tablet will be the most commonly used device, we took an approach of building responsive website highlighting product lines and brand video assets as the key driver for education. We did research on Learning Experience Design specifically, and following items are some of the suggested best practices we incorporated in our tool:

• Clearly defined learning objectives: We sent out a welcome email to the sales team to communicate the goal and purpose of this tool.
  
  
• Incorporate educational games and simulations: To keep users engaged, we incorporated quizzes at the end of each course, as well as interactive content tiles and components.
  
  
• People learn better when they perceive social presence:  By teaming up with the adidas Golf team, we were able to provide instructional video with organization leaderships throughout the course.
  
  
• Summarize the content and bridge to the next activity: Before each course’s quiz starts, we provided a Key Takeaway page to help users recap what they have just learned.

Each user is required to create an account so then admin can track on the course progression and quiz completion rate.

Each user is required to create an account so then admin can track on the course progression and quiz completion rate.

The training course was grouped together with learning topics. First, users will learn overall company strategy for the upcoming year, then learn about selling strategy for the specific product silo.

The training course was grouped together with learning topics. First, users will learn overall company strategy for the upcoming year, then learn about selling strategy for the specific product silo.

Interactive table of content. Visual guide for the user to understand where they are within a course. The progress bar helps the user visually understand how much more to go on this course. Also providing minutes to take per chapter to set a user expectation on reading length.

Interactive table of content. Visual guide for the user to understand where they are within a course. The progress bar helps the user visually understand how much more to go on this course. Also providing minutes to take per chapter to set a user expectation on reading length.

Organized technical product information in a digestible manner. Users can swipe, pinch and zoom to interact with images.

Organized technical product information in a digestible manner. Users can swipe, pinch and zoom to interact with images.

Each course provided a key takeaway chapter where a user can get a summary of the entire course before they jump into the quiz. Users are required to check off each key take away prior to advancing the chapter.

Each course provided a key takeaway chapter where a user can get a summary of the entire course before they jump into the quiz. Users are required to check off each key take away prior to advancing the chapter.

© lisa inoue 2022. All rights reserved. 

© lisa inoue 2019. All rights reserved. 

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